White-Label Microsoft Ads for Ithaca, NY Agencies
Microsoft Ads run behind your brand for clients in Ithaca and 3 nearby markets.
Microsoft Ads coverage around Ithaca, NY
Around Ithaca we serve 3 other markets within 35 miles, about 105,000 residents in total. With this few markets, one combined Microsoft campaign is usually the right size.
All 4 markets are in New York.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Ithaca, NY | Eastern | Anchor | small market |
| Cortland, NY | Eastern | 20 mi | small market |
| Elmira, NY | Eastern | 29 mi | small market |
| Auburn, NY | Eastern | 34 mi | small market |
Launching Microsoft Ads in the Ithaca area
After a Google Import, we check that location settings cover the same 4 markets with “people in” targeting.
Markets just beyond the Ithaca area
| Market | Distance | Time zone |
|---|---|---|
| Corning, NY | 35 mi southwest | Eastern |
| Binghamton, NY | 38 mi southeast | Eastern |
| Syracuse, NY | 46 mi northeast | Eastern |
| Oneonta, NY | 73 mi east | Eastern |
| Rome, NY | 75 mi northeast | Eastern |
| Rochester, NY | 75 mi northwest | Eastern |
| Utica, NY | 79 mi northeast | Eastern |
| Carbondale, PA | 79 mi southeast | Eastern |
Suggested Microsoft Ads setup for the Ithaca area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Ithaca, Cortland, Elmira and Auburn.
Location check
Confirm “people in” targeting and a 35-mile reach from Ithaca.
Bid adjustments
Watch Ithaca and Elmira separately; they hold most of the area’s population (about 31,000 and 28,000).