White-Label Microsoft Ads for Edison, NJ Agencies
Microsoft Ads run behind your brand for clients in Edison and 22 nearby markets.
Microsoft Ads coverage around Edison, NJ
Around Edison we serve 22 other markets within 35 miles, about 10.0 million residents in total. That is enough to run them as one Microsoft campaign with city bid adjustments.
This area crosses state lines: New York City, NY is in New York. For licensed services, exclude the cities in states where the client isn’t licensed.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Edison, NJ | Eastern | Anchor | mid |
| New Brunswick, NJ | Eastern | 3 mi | small |
| Sayreville, NJ | Eastern | 5 mi | small market |
| Woodbridge, NJ | Eastern | 7 mi | n/a |
| Perth Amboy, NJ | Eastern | 8 mi | small |
| Plainfield, NJ | Eastern | 8 mi | small |
| Elizabeth, NJ | Eastern | 15 mi | mid |
| Bayonne, NJ | Eastern | 19 mi | small |
| Newark, NJ | Eastern | 20 mi | large |
| East Orange, NJ | Eastern | 20 mi | small |
| Jersey City, NJ | Eastern | 23 mi | large |
| Hamilton, NJ | Eastern | 24 mi | n/a |
| New York City, NY | Eastern | 25 mi | major |
| Clifton, NJ | Eastern | 27 mi | small |
| Trenton, NJ | Eastern | 27 mi | small |
| Union City, NJ | Eastern | 27 mi | small |
| Passaic, NJ | Eastern | 28 mi | small |
| West New York, NJ | Eastern | 28 mi | small |
| North Bergen, NJ | Eastern | 29 mi | small |
| Paterson, NJ | Eastern | 30 mi | mid |
| Lakewood, NJ | Eastern | 31 mi | small |
| Hackensack, NJ | Eastern | 32 mi | small market |
| Paramus, NJ | Eastern | 34 mi | small market |
Launching Microsoft Ads in the Edison area
After a Google Import, we check that location settings cover the same 23 markets with “people in” targeting.
Suggested Microsoft Ads setup for the Edison area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Edison, New Brunswick, Sayreville, Woodbridge, Perth Amboy and Plainfield and 17 more.
Location check
Confirm “people in” targeting and a 35-mile reach from Edison, with exclusions for New York if needed.
Bid adjustments
Watch Edison and New York City separately; they hold most of the area’s population (about 103,000 and 8.2 million).