White-Label Meta Ads Management for Louisiana Agencies
Meta Ads for your Louisiana clients across 15 markets, managed behind your brand.
Audience planning for Meta Ads in Louisiana
The 15 served markets in Louisiana with GeoNames population data add up to about 1.4 million residents, led by New Orleans, Baton Rouge and Shreveport.
| City size | Markets | Examples |
|---|---|---|
| 250K–1M | 1 | New Orleans |
| 100K–250K | 3 | Baton Rouge, Shreveport and Lafayette |
| 50K–100K | 3 | Lake Charles, Bossier City and Kenner |
| Under 50K | 8 | Monroe, Alexandria, Houma, New Iberia and Slidell |
Louisiana market clusters for radius targeting
Clusters anchored in Louisiana (markets within 35 miles), with how many fall inside the 15-mile minimum radius for Special Ad Categories.
| Cluster | Markets | Combined population | Within 15 mi |
|---|---|---|---|
| New Orleans area | 3 | 485,000 | 1 of 2 |
| Lafayette area | 3 | 175,000 | 0 of 2 |
| Slidell area | 3 | 485,000 | 0 of 2 |
Population inside a 25-mile radius of Louisiana markets
Residents of the city itself, then of every served market inside 25 miles, from GeoNames figures.
| Market | City population | Served markets within 25 mi | Closest served markets |
|---|---|---|---|
| New Orleans | 390,000 | 457,000 | Kenner |
| Baton Rouge | 229,000 | 229,000 | none within 25 mi |
| Shreveport | 197,000 | 265,000 | Bossier City |
| Lafayette | 128,000 | 175,000 | New Iberia, Opelousas |
| Lake Charles | 76,000 | 76,000 | none within 25 mi |
| Bossier City | 68,000 | 265,000 | Shreveport |
| Kenner | 67,000 | 457,000 | New Orleans |
| Monroe | 50,000 | 50,000 | none within 25 mi |
| Alexandria | 48,000 | 48,000 | none within 25 mi |
| Houma | 34,000 | 34,000 | none within 25 mi |
| New Iberia | 31,000 | 158,000 | Lafayette |
| Slidell | 28,000 | 28,000 | none within 25 mi |
Suggested Meta Ads setup in Louisiana
Meta location targeting supports countries, states, cities, ZIP codes and a radius around an address. Ads in Special Ad Categories (housing, employment, credit, and social issues or politics) have restricted targeting options, including a minimum 15-mile radius, so clients in those categories need their geography planned accordingly.
City-only audiences
New Orleans (~390,000), Baton Rouge (~229,000) and Shreveport (~197,000) are large enough to start with city targeting alone.
Radius audiences
For the 8 smaller markets, use a radius that pulls in nearby served cities, e.g. Monroe → Vicksburg (73 mi), Alexandria → Opelousas (58 mi) and Houma → Morgan City (30 mi).
Statewide retargeting
One retargeting audience across all 15 Louisiana markets keeps follow-up ads running even where prospecting audiences are small.