White-Label Microsoft Ads for St. Louis, MO Agencies
Microsoft Ads run behind your brand for clients in St. Louis and 8 nearby markets.
Microsoft Ads coverage around St. Louis, MO
Around St. Louis we serve 8 other markets within 35 miles, about 721,000 residents in total. That is enough to run them as one Microsoft campaign with city bid adjustments.
All 9 markets are in Missouri.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| St. Louis, MO | Central | Anchor | large |
| University City, MO | Central | 6 mi | small market |
| Florissant, MO | Central | 13 mi | small |
| St. Charles, MO | Central | 19 mi | small |
| Ballwin, MO | Central | 19 mi | small market |
| Chesterfield, MO | Central | 21 mi | small market |
| Wildwood, MO | Central | 25 mi | small market |
| St. Peters, MO | Central | 26 mi | small |
| O'Fallon, MO | Central | 30 mi | small |
Launching Microsoft Ads in the St. Louis area
After a Google Import, we check that location settings cover the same 9 markets with “people in” targeting.
Markets just beyond the St. Louis area
| Market | Distance | Time zone |
|---|---|---|
| Springfield, IL | 86 mi north | Central |
Suggested Microsoft Ads setup for the St. Louis area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering St. Louis, University City, Florissant, St. Charles, Ballwin and Chesterfield and 3 more.
Location check
Confirm “people in” targeting and a 30-mile reach from St. Louis.
Bid adjustments
Watch St. Louis and O'Fallon separately; they hold most of the area’s population (about 316,000 and 85,000).