White-Label Microsoft Ads for Evansville, IN Agencies
Microsoft Ads run behind your brand for clients in Evansville and 2 nearby markets.
Microsoft Ads coverage around Evansville, IN
Around Evansville we serve 2 other markets within 35 miles, about 208,000 residents in total. With this few markets, one combined Microsoft campaign is usually the right size.
This area crosses state lines: Henderson, KY and Owensboro, KY are in Kentucky. For licensed services, exclude the cities in states where the client isn’t licensed.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Evansville, IN | Central | Anchor | mid |
| Henderson, KY | Central | 10 mi | small market |
| Owensboro, KY | Central | 28 mi | small |
Launching Microsoft Ads in the Evansville area
After a Google Import, we check that location settings cover the same 3 markets with “people in” targeting.
Markets just beyond the Evansville area
| Market | Distance | Time zone |
|---|---|---|
| Hopkinsville, KY | 77 mi south | Central |
| Paducah, KY | 84 mi southwest | Central |
Suggested Microsoft Ads setup for the Evansville area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Evansville, Henderson and Owensboro.
Location check
Confirm “people in” targeting and a 30-mile reach from Evansville, with exclusions for Kentucky if needed.
Bid adjustments
Watch Evansville and Owensboro separately; they hold most of the area’s population (about 120,000 and 59,000).