White-Label Meta Ads for Evansville, IN Agencies
Meta Ads run behind your brand for clients in Evansville and 2 nearby markets.
How the Evansville audience grows with radius
Evansville, IN is a mid-size city (100K–250K residents) with roughly 120,000 residents (GeoNames). Together with the 2 served markets around it, the area totals about 208,000 residents.
The largest neighboring market is Owensboro, KY (about 59,000), 28 miles southeast of Evansville. This area crosses state lines: Henderson, KY and Owensboro, KY are in Kentucky.
15-mile radius around Evansville
Special Ad Categories require a 15-mile minimum radius. Around Evansville that includes Henderson, while Owensboro need a wider radius.
The area is on Central time for lifetime-budget ad schedules.
Larger audiences within 90 miles of Evansville
| Market | Population | Distance |
|---|---|---|
| Hopkinsville, KY | 32,000 | 77 mi south |
| Paducah, KY | 25,000 | 84 mi southwest |
Suggested Meta Ads setup for the Evansville area
Meta location targeting supports countries, states, cities, ZIP codes and a radius around an address. Ads in Special Ad Categories (housing, employment, credit, and social issues or politics) have restricted targeting options, including a minimum 15-mile radius, so clients in those categories need their geography planned accordingly.
Ad set A: Evansville + 15 mi
Covers Henderson; about 149,000 residents in the included cities. Broad targeting first, then interest or lookalike tests.
Ad set B: 30-mile radius
Adds Owensboro, bringing the included cities to about 208,000 residents. Use it when ad set A’s frequency climbs.
Retargeting
Website visitors and engaged audiences from the whole 3-market area, so the smaller cities in the area still see follow-up ads.