White-Label Microsoft Ads for Charlottesville, VA Agencies
Microsoft Ads run behind your brand for clients in Charlottesville and 2 nearby markets.
Microsoft Ads coverage around Charlottesville, VA
Around Charlottesville we serve 2 other markets within 35 miles, about 93,000 residents in total. With this few markets, one combined Microsoft campaign is usually the right size.
All 3 markets are in Virginia.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Charlottesville, VA | Eastern | Anchor | small market |
| Waynesboro, VA | Eastern | 23 mi | small market |
| Staunton, VA | Eastern | 33 mi | small market |
Launching Microsoft Ads in the Charlottesville area
After a Google Import, we check that location settings cover the same 3 markets with “people in” targeting.
Markets just beyond the Charlottesville area
| Market | Distance | Time zone |
|---|---|---|
| Harrisonburg, VA | 36 mi northwest | Eastern |
| Lexington, VA | 55 mi west | Eastern |
| Lynchburg, VA | 56 mi southwest | Eastern |
| Fredericksburg, VA | 58 mi east | Eastern |
| Richmond, VA | 64 mi southeast | Eastern |
| Manassas, VA | 74 mi northeast | Eastern |
| Manassas Park, VA | 75 mi northeast | Eastern |
| Colonial Heights, VA | 79 mi southeast | Eastern |
Suggested Microsoft Ads setup for the Charlottesville area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Charlottesville, Waynesboro and Staunton.
Location check
Confirm “people in” targeting and a 35-mile reach from Charlottesville.
Bid adjustments
Watch Charlottesville and Staunton separately; they hold most of the area’s population (about 47,000 and 24,000).