White-Label Meta Ads for San Antonio, TX Agencies
Meta Ads run behind your brand for clients in San Antonio and 2 nearby markets.
How the San Antonio audience grows with radius
San Antonio, TX is a major metro (1M+ residents) with roughly 1.5 million residents (GeoNames). Together with the 2 served markets around it, the area totals about 1.6 million residents.
The largest neighboring market is New Braunfels, TX (about 71,000), 29 miles northeast of San Antonio. All 3 markets are in Texas.
| Added market | Population | Distance | Cumulative population |
|---|---|---|---|
| Schertz | 38,000 | 16 mi | 1.5 million |
| New Braunfels | 71,000 | 29 mi | 1.6 million |
15-mile radius around San Antonio
Special Ad Categories require a 15-mile minimum radius. Around San Antonio that includes none of the other served markets, while Schertz and New Braunfels need a wider radius.
The area is on Central time for lifetime-budget ad schedules.
Larger audiences within 90 miles of San Antonio
| Market | Population | Distance |
|---|---|---|
| Austin, TX | 932,000 | 74 mi northeast |
| Round Rock, TX | 116,000 | 89 mi northeast |
| Cedar Park, TX | 66,000 | 85 mi northeast |
| San Marcos, TX | 61,000 | 46 mi northeast |
| Pflugerville, TX | 57,000 | 88 mi northeast |
| Leander, TX | 38,000 | 89 mi northeast |
Suggested Meta Ads setup for the San Antonio area
Meta location targeting supports countries, states, cities, ZIP codes and a radius around an address. Ads in Special Ad Categories (housing, employment, credit, and social issues or politics) have restricted targeting options, including a minimum 15-mile radius, so clients in those categories need their geography planned accordingly.
Ad set A: San Antonio + 15 mi
Covers San Antonio alone among served markets; about 1.5 million residents in the included cities. Broad targeting first, then interest or lookalike tests.
Ad set B: 30-mile radius
Adds Schertz and New Braunfels, bringing the included cities to about 1.6 million residents. Use it when ad set A’s frequency climbs.
Retargeting
Website visitors and engaged audiences from the whole 3-market area, so the smaller cities in the area still see follow-up ads.