White-Label Meta Ads for New Braunfels, TX Agencies
Meta Ads run behind your brand for clients in New Braunfels and 4 nearby markets.
How the New Braunfels audience grows with radius
New Braunfels, TX is a smaller city (50K–100K residents) with roughly 71,000 residents (GeoNames). Together with the 4 served markets around it, the area totals about 1.7 million residents.
The largest neighboring market is San Antonio, TX (about 1.5 million), 29 miles southwest of New Braunfels. All 5 markets are in Texas.
| Added market | Population | Distance | Cumulative population |
|---|---|---|---|
| Schertz | 38,000 | 14 mi | 108,000 |
| San Marcos | 61,000 | 17 mi | 169,000 |
| Kyle | 36,000 | 25 mi | 205,000 |
| San Antonio | 1.5 million | 29 mi | 1.7 million |
15-mile radius around New Braunfels
Special Ad Categories require a 15-mile minimum radius. Around New Braunfels that includes Schertz, while San Marcos, Kyle and San Antonio need a wider radius.
The area is on Central time for lifetime-budget ad schedules.
Larger audiences within 90 miles of New Braunfels
| Market | Population | Distance |
|---|---|---|
| Austin, TX | 932,000 | 45 mi northeast |
| Round Rock, TX | 116,000 | 62 mi northeast |
| Cedar Park, TX | 66,000 | 58 mi north |
| Georgetown, TX | 64,000 | 70 mi north |
| Pflugerville, TX | 57,000 | 59 mi northeast |
| Leander, TX | 38,000 | 63 mi north |
Suggested Meta Ads setup for the New Braunfels area
Meta location targeting supports countries, states, cities, ZIP codes and a radius around an address. Ads in Special Ad Categories (housing, employment, credit, and social issues or politics) have restricted targeting options, including a minimum 15-mile radius, so clients in those categories need their geography planned accordingly.
Ad set A: New Braunfels + 15 mi
Covers Schertz; about 108,000 residents in the included cities. Broad targeting first, then interest or lookalike tests.
Ad set B: 30-mile radius
Adds San Marcos, Kyle and San Antonio, bringing the included cities to about 1.7 million residents. Use it when ad set A’s frequency climbs.
Retargeting
Website visitors and engaged audiences from the whole 5-market area, so the smaller cities in the area still see follow-up ads.