White-Label Microsoft Ads for Wausau, WI Agencies
Microsoft Ads run behind your brand for clients in Wausau and 2 nearby markets.
Microsoft Ads coverage around Wausau, WI
Around Wausau we serve 2 other markets within 35 miles, about 84,000 residents in total. With this few markets, one combined Microsoft campaign is usually the right size.
All 3 markets are in Wisconsin.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Wausau, WI | Central | Anchor | small market |
| Stevens Point, WI | Central | 30 mi | small market |
| Marshfield, WI | Central | 33 mi | small market |
Launching Microsoft Ads in the Wausau area
After a Google Import, we check that location settings cover the same 3 markets with “people in” targeting.
Markets just beyond the Wausau area
| Market | Distance | Time zone |
|---|---|---|
| Appleton, WI | 77 mi southeast | Central |
| Menasha, WI | 78 mi southeast | Central |
| Neenah, WI | 78 mi southeast | Central |
| Oshkosh, WI | 84 mi southeast | Central |
| Green Bay, WI | 85 mi east | Central |
Suggested Microsoft Ads setup for the Wausau area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Wausau, Stevens Point and Marshfield.
Location check
Confirm “people in” targeting and a 35-mile reach from Wausau.
Bid adjustments
Watch Wausau and Stevens Point separately; they hold most of the area’s population (about 39,000 and 27,000).
