White-Label Microsoft Ads for Hickory, NC Agencies
Microsoft Ads run behind your brand for clients in Hickory and 2 nearby markets.
Microsoft Ads coverage around Hickory, NC
Around Hickory we serve 2 other markets within 35 miles, about 151,000 residents in total. With this few markets, one combined Microsoft campaign is usually the right size.
All 3 markets are in North Carolina.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Hickory, NC | Eastern | Anchor | small market |
| Mooresville, NC | Eastern | 32 mi | small market |
| Gastonia, NC | Eastern | 34 mi | small |
Launching Microsoft Ads in the Hickory area
After a Google Import, we check that location settings cover the same 3 markets with “people in” targeting.
Markets just beyond the Hickory area
| Market | Distance | Time zone |
|---|---|---|
| Huntersville, NC | 36 mi southeast | Eastern |
| Kannapolis, NC | 44 mi southeast | Eastern |
| Charlotte, NC | 45 mi southeast | Eastern |
| Concord, NC | 48 mi southeast | Eastern |
| Rock Hill, SC | 59 mi south | Eastern |
| Spartanburg, SC | 64 mi southwest | Eastern |
| Winston-Salem, NC | 66 mi northeast | Eastern |
| Asheville, NC | 69 mi west | Eastern |
Suggested Microsoft Ads setup for the Hickory area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Hickory, Mooresville and Gastonia.
Location check
Confirm “people in” targeting and a 35-mile reach from Hickory.
Bid adjustments
Watch Hickory and Gastonia separately; they hold most of the area’s population (about 40,000 and 75,000).