White-Label Microsoft Ads for Des Moines, IA Agencies
Microsoft Ads run behind your brand for clients in Des Moines and 4 nearby markets.
Microsoft Ads coverage around Des Moines, IA
Around Des Moines we serve 4 other markets within 35 miles, about 440,000 residents in total. With this few markets, one combined Microsoft campaign is usually the right size.
All 5 markets are in Iowa.
| Market | Time zone | Distance | Size band |
|---|---|---|---|
| Des Moines, IA | Central | Anchor | mid |
| West Des Moines, IA | Central | 6 mi | small |
| Urbandale, IA | Central | 6 mi | small market |
| Ankeny, IA | Central | 9 mi | small |
| Ames, IA | Central | 30 mi | small |
Launching Microsoft Ads in the Des Moines area
After a Google Import, we check that location settings cover the same 5 markets with “people in” targeting.
Markets just beyond the Des Moines area
| Market | Distance | Time zone |
|---|---|---|
| Cedar Falls, IA | 88 mi northeast | Central |
| Waterloo, IA | 90 mi northeast | Central |
Suggested Microsoft Ads setup for the Des Moines area
Microsoft Advertising targets countries, states, metro areas, cities, ZIP codes and radius areas, with a “people in” versus “people in or searching for” option similar to Google’s.
Import scope
Import the client’s Google campaigns covering Des Moines, West Des Moines, Urbandale, Ankeny and Ames.
Location check
Confirm “people in” targeting and a 35-mile reach from Des Moines.
Bid adjustments
Watch Des Moines and Ames separately; they hold most of the area’s population (about 210,000 and 65,000).