White-Label Meta Ads for Morgantown, WV Agencies
Meta Ads run behind your brand for clients in Morgantown and 5 nearby markets.
How the Morgantown audience grows with radius
Morgantown, WV is a small market (under 50K residents) with roughly 31,000 residents (GeoNames). Together with the 5 served markets around it, the area totals about 86,000 residents.
The largest neighboring market is Fairmont, WV (about 19,000), 14 miles southwest of Morgantown. This area crosses state lines: Uniontown, PA is in Pennsylvania.
| Added market | Population | Distance | Cumulative population |
|---|---|---|---|
| Fairmont | 19,000 | 14 mi | 49,000 |
| Uniontown | 10,000 | 23 mi | 59,000 |
| Shinnston | 2,200 | 24 mi | 62,000 |
| Bridgeport | 8,400 | 29 mi | 70,000 |
| Clarksburg | 16,000 | 32 mi | 86,000 |
15-mile radius around Morgantown
Special Ad Categories require a 15-mile minimum radius. Around Morgantown that includes Fairmont, while Uniontown, Shinnston, Bridgeport and Clarksburg need a wider radius.
The area is on Eastern time for lifetime-budget ad schedules.
Larger audiences within 90 miles of Morgantown
| Market | Population | Distance |
|---|---|---|
| Pittsburgh, PA | 304,000 | 56 mi north |
| Parkersburg, WV | 31,000 | 89 mi west |
| Wheeling, WV | 28,000 | 50 mi northwest |
| Cumberland, MD | 20,000 | 64 mi east |
| Johnstown, PA | 20,000 | 73 mi northeast |
| McKeesport, PA | 19,000 | 50 mi north |
Suggested Meta Ads setup for the Morgantown area
Meta location targeting supports countries, states, cities, ZIP codes and a radius around an address. Ads in Special Ad Categories (housing, employment, credit, and social issues or politics) have restricted targeting options, including a minimum 15-mile radius, so clients in those categories need their geography planned accordingly.
Ad set A: Morgantown + 15 mi
Covers Fairmont; about 49,000 residents in the included cities. Broad targeting first, then interest or lookalike tests.
Ad set B: 35-mile radius
Adds Uniontown, Shinnston, Bridgeport and Clarksburg, bringing the included cities to about 86,000 residents. Use it when ad set A’s frequency climbs.
Retargeting
Website visitors and engaged audiences from the whole 6-market area, so the smaller cities in the area still see follow-up ads.