White-Label Google Ads for Lafayette, LA Agencies
Google Ads run behind your brand for clients in Lafayette and 2 nearby markets.
Location targeting around Lafayette, LA
We serve 2 other markets within 35 miles of Lafayette, LA. A 25-mile radius around Lafayette reaches all of them; the farthest is Opelousas, LA, 22 miles north. All 3 markets are in Louisiana.
None of the nearby markets are within 15 miles of Lafayette. Clients here usually target Lafayette on its own and add individual cities only where they actually take jobs.
| Market | From Lafayette | Suggested ring | State |
|---|---|---|---|
| New Iberia, LA | 19 mi southeast | Outer ring | Same state |
| Opelousas, LA | 22 mi north | Outer ring | Same state |
Scheduling and nearby areas
The whole Lafayette area is on Central time; set the client’s account to that zone before adding an ad schedule.
The nearest other market areas are New Orleans (118 mi east), Slidell (134 mi east), Gulfport (175 mi east) and Jackson (180 mi northeast).
Suggested Google Ads setup for the Lafayette area
Google Ads location targeting can be set by country, state, city, ZIP code or a radius around an address, and the location option can be set to people in the area only (“Presence”) instead of people who have shown interest in it. For local service clients, “Presence” plus a city list or radius built from real drive distances is usually the starting point.
Campaign 1: Lafayette core
Presence targeting on Lafayette only. Exact and phrase match on the client’s core services; budget sized to this area first.
Campaign 2: outer ring
New Iberia (19 mi) and Opelousas (22 mi). Separate budget so the farther cities can’t take spend from the core; pause any city where the client doesn’t take jobs.
Exclusions to set
Exclude locations beyond 25 miles of Lafayette and review the location report monthly for clicks from outside the area.