White-Label Meta Ads for West Palm Beach, FL Agencies
Meta Ads run behind your brand for clients in West Palm Beach and 5 nearby markets.
How the West Palm Beach audience grows with radius
West Palm Beach, FL is a mid-size city (100K–250K residents) with roughly 107,000 residents (GeoNames). Together with the 5 served markets around it, the area totals about 577,000 residents.
The largest neighboring market is Coral Springs, FL (about 129,000), 33 miles southwest of West Palm Beach. All 6 markets are in Florida.
| Added market | Population | Distance | Cumulative population |
|---|---|---|---|
| Boynton Beach | 74,000 | 13 mi | 181,000 |
| Delray Beach | 66,000 | 18 mi | 247,000 |
| Boca Raton | 93,000 | 25 mi | 340,000 |
| Pompano Beach | 108,000 | 33 mi | 448,000 |
| Coral Springs | 129,000 | 33 mi | 577,000 |
15-mile radius around West Palm Beach
Special Ad Categories require a 15-mile minimum radius. Around West Palm Beach that includes Boynton Beach, while Delray Beach, Boca Raton, Pompano Beach and Coral Springs need a wider radius.
The area is on Eastern time for lifetime-budget ad schedules.
Larger audiences within 90 miles of West Palm Beach
| Market | Population | Distance |
|---|---|---|
| Miami, FL | 441,000 | 66 mi south |
| Hialeah, FL | 237,000 | 61 mi south |
| Fort Lauderdale, FL | 179,000 | 41 mi south |
| Pembroke Pines, FL | 167,000 | 50 mi south |
| Port St. Lucie, FL | 165,000 | 44 mi northwest |
| Hollywood, FL | 150,000 | 49 mi south |
Suggested Meta Ads setup for the West Palm Beach area
Meta location targeting supports countries, states, cities, ZIP codes and a radius around an address. Ads in Special Ad Categories (housing, employment, credit, and social issues or politics) have restricted targeting options, including a minimum 15-mile radius, so clients in those categories need their geography planned accordingly.
Ad set A: West Palm Beach + 15 mi
Covers Boynton Beach; about 181,000 residents in the included cities. Broad targeting first, then interest or lookalike tests.
Ad set B: 35-mile radius
Adds Delray Beach, Boca Raton, Pompano Beach and Coral Springs, bringing the included cities to about 577,000 residents. Use it when ad set A’s frequency climbs.
Retargeting
Website visitors and engaged audiences from the whole 6-market area, so the smaller cities in the area still see follow-up ads.