White-Label Google Ads for Spokane, WA Agencies
Google Ads run behind your brand for clients in Spokane and 3 nearby markets.
Location targeting around Spokane, WA
We serve 3 other markets within 35 miles of Spokane, WA. A 35-mile radius around Spokane reaches all of them; the farthest is Coeur d'Alene, ID, 30 miles east. This area crosses state lines: Post Falls, ID and Coeur d'Alene, ID are in Idaho.
For a client with one location in Spokane, we’d usually start with “Presence” targeting on the 1 market inside 15 miles (Spokane Valley) and test the outer ring (Post Falls and Coeur d'Alene) in a separate campaign or with a bid adjustment, so the farther cities can’t absorb the budget.
| Market | From Spokane | Suggested ring | State |
|---|---|---|---|
| Spokane Valley, WA | 9 mi east | Core radius | Same state |
| Post Falls, ID | 23 mi east | Outer ring | Check licensing in ID |
| Coeur d'Alene, ID | 30 mi east | Outer ring | Check licensing in ID |
Scheduling and nearby areas
The whole Spokane area is on Pacific time; set the client’s account to that zone before adding an ad schedule.
The nearest other market areas are Coeur d'Alene (30 mi east), Kennewick (128 mi southwest), Sunnyside (153 mi southwest) and Everett (223 mi west).
Suggested Google Ads setup for the Spokane area
Google Ads location targeting can be set by country, state, city, ZIP code or a radius around an address, and the location option can be set to people in the area only (“Presence”) instead of people who have shown interest in it. For local service clients, “Presence” plus a city list or radius built from real drive distances is usually the starting point.
Campaign 1: Spokane core
Presence targeting on Spokane and Spokane Valley (2 cities, farthest 9 mi). Exact and phrase match on the client’s core services; budget sized to this area first.
Campaign 2: outer ring
Post Falls (23 mi) and Coeur d'Alene (30 mi). Separate budget so the farther cities can’t take spend from the core; pause any city where the client doesn’t take jobs.
Exclusions to set
If the client isn’t licensed in Idaho, exclude Post Falls and Coeur d'Alene.
