White-Label Google Ads for Knoxville, TN Agencies
Google Ads run behind your brand for clients in Knoxville and 2 nearby markets.
Location targeting around Knoxville, TN
We serve 2 other markets within 35 miles of Knoxville, TN. A 20-mile radius around Knoxville reaches all of them; the farthest is Oak Ridge, TN, 20 miles west. All 3 markets are in Tennessee.
For a client with one location in Knoxville, we’d usually start with “Presence” targeting on the 1 market inside 15 miles (Maryville) and test the outer ring (Oak Ridge) in a separate campaign or with a bid adjustment, so the farther cities can’t absorb the budget.
| Market | From Knoxville | Suggested ring | State |
|---|---|---|---|
| Maryville, TN | 14 mi south | Core radius | Same state |
| Oak Ridge, TN | 20 mi west | Outer ring | Same state |
Scheduling and nearby areas
The whole Knoxville area is on Eastern time; set the client’s account to that zone before adding an ad schedule.
The nearest other market areas are Johnson City (91 mi east), Greenville (115 mi southeast), Anderson (124 mi southeast) and Spartanburg (132 mi southeast).
Suggested Google Ads setup for the Knoxville area
Google Ads location targeting can be set by country, state, city, ZIP code or a radius around an address, and the location option can be set to people in the area only (“Presence”) instead of people who have shown interest in it. For local service clients, “Presence” plus a city list or radius built from real drive distances is usually the starting point.
Campaign 1: Knoxville core
Presence targeting on Knoxville and Maryville (2 cities, farthest 14 mi). Exact and phrase match on the client’s core services; budget sized to this area first.
Campaign 2: outer ring
Oak Ridge (20 mi). Separate budget so the farther cities can’t take spend from the core; pause any city where the client doesn’t take jobs.
Exclusions to set
Exclude locations beyond 20 miles of Knoxville and review the location report monthly for clicks from outside the area.