White-Label Google Ads for Janesville, WI Agencies
Google Ads run behind your brand for clients in Janesville and 4 nearby markets.
Location targeting around Janesville, WI
We serve 4 other markets within 35 miles of Janesville, WI. A 35-mile radius around Janesville reaches all of them; the farthest is Madison, WI, 33 miles northwest. This area crosses state lines: Rockford, IL is in Illinois.
For a client with one location in Janesville, we’d usually start with “Presence” targeting on the 1 market inside 15 miles (Beloit) and test the outer ring (Rockford, Fitchburg and Madison) in a separate campaign or with a bid adjustment, so the farther cities can’t absorb the budget.
| Market | From Janesville | Suggested ring | State |
|---|---|---|---|
| Beloit, WI | 12 mi south | Core radius | Same state |
| Rockford, IL | 29 mi south | Outer ring | Check licensing in IL |
| Fitchburg, WI | 30 mi northwest | Outer ring | Same state |
| Madison, WI | 33 mi northwest | Outer ring | Same state |
Scheduling and nearby areas
The whole Janesville area is on Central time; set the client’s account to that zone before adding an ad schedule.
The nearest other market areas are Rockford (29 mi south), Madison (33 mi northwest), Watertown (38 mi north) and Kenosha (61 mi east).
Suggested Google Ads setup for the Janesville area
Google Ads location targeting can be set by country, state, city, ZIP code or a radius around an address, and the location option can be set to people in the area only (“Presence”) instead of people who have shown interest in it. For local service clients, “Presence” plus a city list or radius built from real drive distances is usually the starting point.
Campaign 1: Janesville core
Presence targeting on Janesville and Beloit (2 cities, farthest 12 mi). Exact and phrase match on the client’s core services; budget sized to this area first.
Campaign 2: outer ring
Rockford (29 mi), Fitchburg (30 mi) and Madison (33 mi). Separate budget so the farther cities can’t take spend from the core; pause any city where the client doesn’t take jobs.
Exclusions to set
If the client isn’t licensed in Illinois, exclude Rockford.
