White-Label Google Ads for Nashville, TN Agencies
Google Ads run behind your brand for clients in Nashville and 7 nearby markets.
Location targeting around Nashville, TN
We serve 7 other markets within 35 miles of Nashville, TN. A 35-mile radius around Nashville reaches all of them; the farthest is Murfreesboro, TN, 31 miles southeast. All 8 markets are in Tennessee.
For a client with one location in Nashville, we’d usually start with “Presence” targeting on the 2 markets inside 15 miles (Brentwood and Hendersonville) and test the outer ring (Franklin, Smyrna, Gallatin, Spring Hill and Murfreesboro) in a separate campaign or with a bid adjustment, so the farther cities can’t absorb the budget.
| Market | From Nashville | Suggested ring | State |
|---|---|---|---|
| Brentwood, TN | 9 mi south | Core radius | Same state |
| Hendersonville, TN | 13 mi northeast | Core radius | Same state |
| Franklin, TN | 17 mi south | Outer ring | Same state |
| Smyrna, TN | 20 mi southeast | Outer ring | Same state |
| Gallatin, TN | 24 mi northeast | Outer ring | Same state |
| Spring Hill, TN | 30 mi south | Outer ring | Same state |
| Murfreesboro, TN | 31 mi southeast | Outer ring | Same state |
Scheduling and nearby areas
The whole Nashville area is on Central time; set the client’s account to that zone before adding an ad schedule.
The nearest other market areas are Murfreesboro (31 mi southeast), Columbia (41 mi south), Huntsville (100 mi south) and Owensboro (113 mi north).
Suggested Google Ads setup for the Nashville area
Google Ads location targeting can be set by country, state, city, ZIP code or a radius around an address, and the location option can be set to people in the area only (“Presence”) instead of people who have shown interest in it. For local service clients, “Presence” plus a city list or radius built from real drive distances is usually the starting point.
Campaign 1: Nashville core
Presence targeting on Nashville, Brentwood and Hendersonville (3 cities, farthest 13 mi). Exact and phrase match on the client’s core services; budget sized to this area first.
Campaign 2: outer ring
Franklin (17 mi), Smyrna (20 mi), Gallatin (24 mi), Spring Hill (30 mi) and Murfreesboro (31 mi). Separate budget so the farther cities can’t take spend from the core; pause any city where the client doesn’t take jobs.
Exclusions to set
Exclude locations beyond 35 miles of Nashville and review the location report monthly for clicks from outside the area.