White-Label Google Ads for Denver, CO Agencies
Google Ads run behind your brand for clients in Denver and 13 nearby markets.
Location targeting around Denver, CO
We serve 13 other markets within 35 miles of Denver, CO. A 35-mile radius around Denver reaches all of them; the farthest is Longmont, CO, 30 miles north. All 14 markets are in Colorado.
For a client with one location in Denver, we’d usually start with “Presence” targeting on the 9 markets inside 15 miles (Lakewood, Englewood, Arvada, Westminster, Aurora, Littleton, Thornton, Centennial and Broomfield) and test the outer ring (Parker, Boulder, Castle Rock and Longmont) in a separate campaign or with a bid adjustment, so the farther cities can’t absorb the budget.
| Market | From Denver | Suggested ring | State |
|---|---|---|---|
| Lakewood, CO | 6 mi southwest | Core radius | Same state |
| Englewood, CO | 6 mi south | Core radius | Same state |
| Arvada, CO | 7 mi northwest | Core radius | Same state |
| Westminster, CO | 7 mi north | Core radius | Same state |
| Aurora, CO | 8 mi east | Core radius | Same state |
| Littleton, CO | 9 mi south | Core radius | Same state |
| Thornton, CO | 9 mi north | Core radius | Same state |
| Centennial, CO | 12 mi southeast | Core radius | Same state |
| Broomfield, CO | 14 mi northwest | Core radius | Same state |
| Parker, CO | 19 mi southeast | Outer ring | Same state |
| Boulder, CO | 24 mi northwest | Outer ring | Same state |
| Castle Rock, CO | 26 mi south | Outer ring | Same state |
| Longmont, CO | 30 mi north | Outer ring | Same state |
Scheduling and nearby areas
The whole Denver area is on Mountain time; set the client’s account to that zone before adding an ad schedule.
The nearest other market areas are Castle Rock (26 mi south), Longmont (30 mi north), Fort Collins (59 mi north) and Albuquerque (334 mi south).
Suggested Google Ads setup for the Denver area
Google Ads location targeting can be set by country, state, city, ZIP code or a radius around an address, and the location option can be set to people in the area only (“Presence”) instead of people who have shown interest in it. For local service clients, “Presence” plus a city list or radius built from real drive distances is usually the starting point.
Campaign 1: Denver core
Presence targeting on Denver, Lakewood, Englewood, Arvada, Westminster, Aurora, Littleton, Thornton, Centennial and Broomfield (10 cities, farthest 14 mi). Exact and phrase match on the client’s core services; budget sized to this area first.
Campaign 2: outer ring
Parker (19 mi), Boulder (24 mi), Castle Rock (26 mi) and Longmont (30 mi). Separate budget so the farther cities can’t take spend from the core; pause any city where the client doesn’t take jobs.
Exclusions to set
Exclude locations beyond 35 miles of Denver and review the location report monthly for clicks from outside the area.
